Recall me blogging a few weeks ago about designing a night club for my senior project. Well, for the past two weeks I've been conducting some intense research; observational and interactive. I don't think I could have proceeded further with my design without this research. Further, I've learned more than any book can teach. However, a combination of research generated great, interesting results.
I've been to plenty of night clubs in my life time; but for different reasons. Simply, to hang out and have fun. But as an interior designer conducting research, you tend to notice things that the average individual may not. All in all I would have to say that this has been a great learning experience and fun.
I visited three different nightclubs in downtown Orlando. All were different in terms of music, patrons, design and atmosphere.
Caution: This is not a nightclub review but merely an interior design observation for research only.
First up is
Club 23: sultry and energetic in an Old World Style. The layout of the club is long and narrow and dressed in warm wood; everywhere. The dance music is vivacious and the patrons are having a blast. Though, what was particular striking was the bar design: lighting, color and eye-catching water features. Of course it would have to be for a bar is a club's revenue generator. Patrons like hanging by the bar and this is the first place they visit upon entering the club (traffic mapping study).
Here's a short clip of the bar via my iphone (gotta love technology).
Next up is Grey Goose - 180. This is Orlando's latest nightclub additions. Located on the roof of Orlando's Amway Center where patrons have a grand view of downtown Orlando and beyond. Indoor and outdoor areas. This club is pretty chic in terms of its finished materials, lighting and layout. Clean lines and neutral tones makes the environment sophisticated yet unique for Orlando. Flushed placement of the ceiling speakers, obvious use of different flooring materials that signals patrons to different locations and the lighting are clever design elements. Again, the indoor bar is another striking feature with lighting that changes color ofter and a bartender that engages patrons with his fun trickery - Whimsical touch.
Here is a short video clip of the DJ enjoying what he does at 180 - he sure had the patrons giggin' to his beats including me. The vid is dark (it's a nightclub) but you can see his silhouette and hear the entertaining music.
My third visit was to the Blue Martini, another edgy venue that is significant for it's 34 variations of martinis. There are indoor and outdoor spaces with bars for patrons to enjoy. I especially enjoyed the colorful lighting against the backdrop of wood tones. Television screens are present throughout the club. There are plenty of places to sit and enjoy the music. Movement throughout the space is seamless.

My resounding results: different elements of a night club appeals to different people. Bar design and bar locations are important to most (even if you just want water). People want to be able to access the bar as quickly as possible without missing a beat. Music is important - DJ is the key to controlling when patrons hit the dance floor and when they break for the bar or restroom. Restroom cleanliness is another biggie for some. The overall aesthetics - some people actually care about how a nightclub looks and what type of people they think will be at these clubs - exciting, escape and theatricality.
Now, onto developing my ideas - schematic design ahead.